The Singapore Garden Collection — Retail Store
Visual Merchandising & Retail Design

The Singapore Garden Collection — Retail Store

Year

2021

Category

Spatial Planning

Medium

Visual Merchandising & Retail Design

Location

Gardens by the Bay, Singapore

A souvenir retail concept for The Singapore Garden Collection at Gardens by the Bay. The store translates the scarf collection's botanical motifs into a three-dimensional setting, with Orchid, Garden and Neighbourhood zones guiding visitors through the prints as a curated retail journey.

Merchandising fixtures, signage, and prop styling were developed as a coherent system — pairing displayed product with illustrated context so each scarf reads as both an object and an idea drawn from the Singapore landscape.

The Singapore Garden Collection — store isometric view
The Singapore Garden Collection — store floor plan and visual merchandising
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